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Drop Privacy Policy

Effective date: November 9, 2026

The short version

  • Drop does not collect your personal data. We never see your photos, the faces you save, or your contacts.
  • Face recognition runs entirely on your iPhone. Nothing is uploaded to us or to anyone else.
  • There is no account, no analytics, no advertising and no tracking.
  • When you send a photo, you choose the app (Messages, WhatsApp, Mail and others) through the iPhone share sheet. That app handles the photo under its own privacy policy.
  • You can delete everything at any time by removing a person in Drop or deleting the app.

1. Who we are

Drop is an iPhone app made by Digitalstories BV ("Relivo", "we", "us"), Antoon Viaenestraat 8, 8200 Bruges, Belgium, company number 0781.669.847. If you have a question about this policy or your privacy, email willem@relivo.io.

This policy covers the Drop iPhone app. It does not cover Relivo's event photo services for businesses, which have their own privacy policy.

2. What Drop does

You save the people you photograph often, with a clear photo of their face. When you take or choose a photo, Drop compares the faces in it with the faces you saved, on your iPhone, and files the photo under each person it recognises. You then send the photo through the iPhone share sheet. Drop does not send messages by itself.

3. What Drop uses on your iPhone, and why

Drop asks for access through the standard iOS permission prompts. You can change each permission at any time in Settings › Apps › Drop.

WhatWhy Drop uses itWhere it staysHow long
Photos (all photos or only the ones you select)To show your pictures, check them for people you saved, and suggest people you photograph oftenOn your iPhone. Drop keeps a list of which photos it filed, not copies of your library.Until you remove the photo from Drop, remove the person, or delete the app
CameraTo take photos inside Drop and to take a selfie when you add your own faceOn your iPhone, saved to your photo library like any other photoAs long as you keep the photo
Contacts (all contacts or only the ones you select)So you can pick a person's phone number or email address as a way to sendOn your iPhone. Drop stores only the number or address you choose for each person.Until you remove that way to send, remove the person, or delete the app
Face data (see section 4)To recognise the people you saved in new photosOn your iPhone onlyUntil you remove the person or delete the app

If you do not allow access, Drop still works with what you allow. For example, without Contacts you can type a number yourself.

4. Face data

What it is. When you add a person (or yourself), Drop analyses the face photo you provide and creates a face template: a set of numbers that describes the face. The template is not a photo, and a photo cannot be rebuilt from it.

Where it is created and kept. Templates are created on your iPhone and stored in Drop's private storage on your iPhone, protected by iOS Data Protection and excluded from iCloud and computer backups. They are never uploaded, synced or shared, and we cannot access them.

Suggestions. If you let Drop suggest people, it looks for faces that appear often in the photos you allowed it to see. This happens on your iPhone. Faces found during this step are temporary and are deleted unless you choose to add that person.

What face data is never used for. Drop never uses face data for advertising, never sells or shares it, never uses it to identify anyone for us or for third parties, and never uses it to train models.

Your responsibility when you add someone. Drop is meant for photos of people you know. By adding a person, you confirm that you have their permission to save their face in Drop. Some laws (for example in Illinois, Texas and Washington in the United States, and in the European Union) give people specific rights over their biometric data. If someone asks you to remove them, remove them in Drop.

Deleting face data. Removing a person in Drop deletes their face templates immediately. Deleting the Drop app deletes all face data, people and settings from your iPhone.

5. Sending photos

When you tap Send, or when Auto-send is on for a person, Drop opens the iPhone share sheet with the photo attached and copies that person's preferred number or address to your clipboard so you can paste it. Your iPhone asks you to confirm before anything is sent. The app you choose (such as Messages, WhatsApp, Mail, Instagram or Messenger) receives the photo and handles it under its own privacy policy. If you use Universal Clipboard, the copied number or address may briefly be available on your other Apple devices.

6. What we do not do

  • We do not run servers for Drop, and the app does not send your data to us.
  • We do not use analytics, advertising or tracking tools, and we do not use third-party code that collects data.
  • We do not create accounts or profiles.
  • We do not sell or share personal data.

Apple. Apple processes data when you download Drop from the App Store or pay for any future subscription, under Apple's own privacy policy. We do not receive your payment details. If you choose to share crash reports and app analytics with developers in your iPhone settings, Apple shares anonymous technical reports with us. You can turn this off in Settings › Privacy & Security › Analytics & Improvements.

7. Your rights

Because Drop keeps your information on your iPhone and we do not receive it, you control it directly:

  • See it: open Drop.
  • Correct it: edit a person in Drop.
  • Delete it: remove a person, remove a photo, or delete the app.
  • Withdraw permission: change Photos, Camera or Contacts access in Settings › Apps › Drop.

You also have rights under data protection laws such as the GDPR and US state privacy laws, including the right to ask us what data we hold about you. For Drop, the answer is none, but you can always email willem@relivo.io and we will reply within 30 days. If you are in the EU or EEA, you can also complain to your local data protection authority or to the Belgian Data Protection Authority (Gegevensbeschermingsautoriteit).

8. Children

Drop is not directed at children under 13. Drop does not collect personal data from anyone, including children.

9. Security

Your data is protected by your iPhone's own security: your passcode, Face ID or Touch ID, and iOS Data Protection. Keep your iPhone locked with a passcode to protect your photos and the people you saved.

10. Changes to this policy

If we change how Drop handles data, we will update this page and the effective date above. If a change is significant, Drop will tell you in the app before it takes effect.

11. Contact

Digitalstories BV, Antoon Viaenestraat 8, 8200 Bruges, Belgium

Email: willem@relivo.io